TROY graphic design students win 24 awards in annual ADDY competition

Troy University graphic style students gained 24 awards at the American Advertising Federation (ADDY) scholar competitiveness, like 6 gold awards, 10 silver awards, 4 Judge’s Alternative awards, two Very best in Demonstrate awards, the Public Services Award and College student Art Director of the Yr.

The American Advertising Awards is the promotion industry’s largest and most agent levels of competition, attracting much more than 25,000 entries each and every year in nearby AAF Ad Club competitions. The mission of the American Promoting Awards is to identify and reward the inventive spirit of excellence in the artwork of advertising.

TROY learners compete in equally the Dothan and Montgomery chapters, and virtually 50 entries ended up submitted concerning the two divisions.

Nathan Hobbs, a junior from Black, Alabama, was the receiver of two gold awards, three silver awards and two Judge’s Selection awards and was also named Scholar Artwork Director of the Year.

“This is this kind of a wild experience. I wouldn’t have guessed winning much additional than just one, if that, so it is impressive and fascinating and nerve-racking,” he claimed.

Hobbs gained the majority of his awards together with his pal and classmate Howard Purvee.

“I’ve identified Howard because 3rd grade,” he mentioned. “We’re roommates and we take most of our courses jointly, so we get the job done definitely very well with each other and I’m delighted for his do the job to be acknowledged, also.”

Zhane McKee, a senior from Luverne, Alabama, won the General public Services award and a silver ADDY for her illustration and movement campaign, “A Difficult Pill to Swallow,” which pulls from her own experience with despair.

A student showcases her award-winning book illustration on TEAMS.
Abby Vigneulle received a silver ADDY in e book style and a gold ADDY and Judge’s Alternative Award in illustration marketing campaign for her guide “The King in Disguise.”

“There’s normally a stigma in opposition to individuals who put up with from melancholy. I want adolescents and young people, youthful older people, to know that other people today do wrestle with it—no one’s indications are likely to appear the exact same and no two folks can be addressed the same,” she claimed. “I preferred to provide one particular aspect of the tale to light. It was a extremely own project, and it feels incredible to have it be regarded by the judges, in particular to earn the Community Assistance award. I feel like I did my work.”

Anna Gordon, a junior from Brunswick, Ga, won a silver ADDY in web site design and style for her development of the Concept Bank’s DartBoard site. Her award is the initial time a TROY college student has received in the web-site style category in three decades.

In the beginning just a course task, the Strategy Lender plans to launch Gordon’s web-site once their new plan is enacted.

“It’s thrilling and surprising because I truly wasn’t expecting to get nearly anything,” she claimed. “I labored with the client and acquired a sense for what they needed, but the design was generally motivated from the developing the Concept Bank is in. It’s likely to be a truly great sensation to see my perform truly staying made use of.”

Layout professor Chris Stagl reported being ready to hand out 24 awards to his pupils was an unbelievable experience.

“I am honored and touched to be equipped to teach these students on a day by day basis. To see our alumni come again and acquire awards, to be a aspect of the total creative procedure with these pupils and view them grow and convert into the incredible creatives they are… it is a good legacy to be a section of,” he stated. “Every calendar year it’s form of a coin flip as to what the judges will like, but I feel self-confident that these pupils will be able to continuously create on these successes 12 months immediately after year.”

Greg Skaggs, professor and Interim Chair of Artwork and Design and style, reported the students’ results proves TROY’s design program is competitive with other universities across the condition.

“This is normally a wonderful time of celebration for them to enjoy the rewards of their hard labor, but what it tells me is our college students are doing superior function and that we’re on observe with other universities,” he said. “These competitions aren’t judged by everyone regional. They are as much away as Hawaii, South Carolina and Michigan from all unique backgrounds, but they’re all recognizing that our students are producing superior operate.”

The winners are as follows:

Dothan

Silver

Alisa Detlefsen and Abby Vigneulle: The Terrific British Bake-Off Titles 

David Saner: Apple Commercial Series 

Gold

Howard Purvee and Nathan Hobbs: Coke Commercial Series

Jill Hall: American Horror Tale Freakshow Titles

Cole Patterson: Dexter Motion Titles

Judge’s Option

Howard Purvee and Nathan Hobbs: Coke Commercial Sequence

Finest in Exhibit

Cole Patterson: Dexter Motion Titles

Montgomery

Silver:

Nathan Hobbs: Travel Intro Titles, cinematography

Nathan Hobbs and Reanna Thompson: Dr. Pepper, commercial campaign

Nathan Hobbs and Howard Purvee: Stephen King Catalog, business sequence

Marley Davis: Occulus Digital Fact, business collection

Abby Vigneulle: The King in Disguise, e-book structure

Zhane McKee: A Really hard Capsule to Swallow, illustration and motion campaign

Grace Kish: Adjust(dot)Org – Reality in Advertising, animation

Anna Gordon: Notion Bank DartBoard, web-site design and style

Goutdated:

Nathan Hobbs and Howard Purvee: Killer Queen, new music online video

Abby Vigneulle: The King in Disguise, illustration marketing campaign

Andrea Hammack: Rebble Journal, installation marketing campaign

Community Support Award:

Zhane McKee: Hard Capsule to Swallow

Judge’s Selection:

Abby Vigneulle: The King in Disguise, illustration campaign

Nathan Hobbs and Howard Purvee: Stephen King Catalog, business series

Andrea Hammack: Rebble Magazine, installation campaign

Finest in Clearly show:

Jared Hester and Connor Evans: Queen Album Covers

Student Artwork Director of The Year

Nathan Hobbs

Gold and silver award winners will go on to have their do the job judged at the regional amount.

A strategic framework to WIN at SEO

SEO can be broken down into clear, repeatable steps.

We know that:

  • Content is king and user experience is queen.
  • Google wants us to create unique, relevant, comprehensive content so that searches can find exactly what they are looking for. 
  • Websites should load fast and make it easy for users to perform their desired actions.
  • The content and experience of the site should be worthy of being mentioned and linked to by other relevant, authoritative websites.

In this way, optimizing for SEO can be distilled into four stages:

  1. Research
  2. Audit
  3. Create
  4. Empower

Want to learn a repeatable, step-by-step marketing program that will allow you to develop and implement a successful digital marketing strategy? This will be the first article of a new series that will deliver just that. This article will provide a general outline of the “what” and “how.” Future installments will go into much more detail.


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Research (reboot, raid, realign)

Before starting any SEO campaign, you need to spend a significant amount of time researching.

Here are a few key elements to examine at the start of any campaign:

  • Baseline research:
    • What: How is the site currently performing? What keywords are you currently ranking for? How much traffic is the site receiving monthly?
    • How: 
      • Semrush Domain Overview
      • Semrush Organic Research
      • Semrush Benchmark Report 
  • Competitor analysis:  
    • What: Start by identifying who your top competitors are. Then, perform a gap analysis to see what keywords they are ranking for and that you aren’t, and vice versa. At this stage, do some backlink sleuthing too.
    • How: 
      • Semrush Keyword Gap
      • Semrush Organic Research
      • Semrush Saved Report
      • Semrush Backlink Analytics
  • Keyword research:
    • What: Having looked at the keywords you are currently ranking for, what keywords your competitors are ranking for, and having a clear understanding of your target audience and buying stages, it’s time to build your keyword list.
    • How:
      • Semrush Keyword Magic
      • Semrush Keyword Gap
      • Semrush Organic Research (Competitors)
      • Google Search Console
      • Google People Also Ask
      • Google Search Suggestions
  • Target audience research:
    • What: Who is your target audience, and what do they look for at every stage of the buying process? At this stage, you’ll want to create buyer personas and map out their buying journey. 
    • How: 
      • Customer Service Data
      • Google Analytics Demographic Data
      • Surveys

Audit (analyze, align, activate)

Now that all the background research is complete, it’s time to move on to the auditing stage. You’ll need to perform several audits to ensure your site has all the correct elements. 

  • Technical SEO audit:   
  • Content audit:
  • What: Unless you’re launching a brand new website, you will likely inherit a lot of “content baggage” when you do SEO for your website. Your website may have hundreds of outdated pages or pages that are not receiving any traffic and bog down your content score. 

    It’s common for people to cannibalize content, which means they have multiple articles targeting the same keywords. Thin content is also very common, including pages with little to no text or does not cover a subject comprehensively. 

  • How: Use Screaming Frog or Semrush to create a list of your site’s page, add metrics and analytics data, and label pages to keep, delete, revamp or consolidate.

    E-A-T audit

    • What: 
      • Expertise: topic expertise for an author
      • Authority: inbound links, social followers, inbound links, citations, social shares, topic authority
      • Trustworthiness: SSL, contact info, privacy and disclaimers, refund policy, about us page, links to authorities, credentials on about page
    • How:
  • Backlink Audit:
  • What: 
    • Does your site have toxic backlinks? Do you have a disavow in place? Has your site been the victim of a negative SEO attack? If you have toxic backlinks, your rankings could be suppressed.
  • How:
    • Semrush backlink audit: Start by running the links using their filters and send every link to the disavow or whitelist. Once done, review any that weren’t part of a pattern. Finally, run both the whitelist and disavow list through a metrics finder so you can check if any can be moved over. When done, export to disavow and upload to Google Search Console.
  • Analytics audit:
    • What:
      • Is your GA set up properly? Are you tracking conversions and/or goals? Do you have funnels set up? Do you have call tracking installed and working? Are you a/b testing and launching the pixels correctly?
    • How: 
      • Review your Google Analytics account and make sure all of the above is set up properly.

Create (captivate, capture, compel) 

Now that all of the foundational research is in place, you can move on to the fun part: creating captivating, compelling content.

Build your editorial strategy:

  • What: 
    • Create an editorial strategy including the keywords from your KW research, trending topics, and content that addresses each target persona’s top, middle, and bottom of the buying stages.
  • How:
    • Plan:
      • Determine Cadence: How often will you publish?
      • Determine Resources: How many writers/editors are available?
      • Determine Formats: Micro-posts, Long-form posts, infographics, video graphics, ebooks, tutorials?
      • Trending Topics: Use Feedly, BuzzSumo or Google News to create a list of relevant, trending topics.
    • Editorial calendar:
      • Based on the cadence, assign a keyword or topic to each deadline/due date. Make sure you cover all target personas, buying stages, and relevant keywords.
    • Manage:
      • Editorial workflow
        • Add details to each content order: Primary and Secondary keyword, URL/meta title/H1, length, content type, author, author due date, scheduled to publish date.
        • Review content for readability, check for keyword inclusion, add similar keyword variants and check for the use of bullets and paragraphs. 
        • Check for duplication of content.
        • Review for on-page SEO elements.
        • Make sure there are outbound links to authoritative sources.
        • Add links to other relevant pages of your site.
      • Publish
        • When publishing, make sure the article doesn’t have any formatting errors and that all of the on-page SEO elements are in place.
    • Track:
      • Create an experiment/annotation with the publish date to track the article’s performance at 60, 90, and 120 days.
    • Optimize:
      • Trending up/down:  Perform monthly and quarterly audits where you optimize your pages that are trending up and down.
      • Consolidate: Content that isn’t performing can be consolidated with content that is doing well.
      • Update Meta Titles for CTR optimization using GSC

Outreach

  • Link Building:
    • What:
      •  With all of your content assets in place, you can start outreach to promote your content with other publishers, websites or editors. Use direct email and social media outreach to connect with other relevant sites. Offer them an incentive to get them to agree to link to your site.
    • How: 
      • Manual: Build a list of targets by searching for relevant sites in Google, grab their email and social profiles, offer a content piece, link exchange, or just ask for the link, follow up on all conversations.
      • Tools:
  • Influencers and Brand Ambassadors:
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  • What: 
    • Many people already have popular sites that attract your target audience.  Reach out to them and negotiate a partnership. 
  • How: 
    • Manual: Build a list of influencers and target them via email and social media
    • Tools: 
  • Media:
    • What: Reach out to the media to promote your content, events, or campaigns.
    • How: Use Cision or other PR software to identify media members you can connect with.

Empower (engage, enthrall, earn)

Finally, you have all the building blocks to watch your website thrive and watch your traffic grow. You should be watching your site traffic, rankings and revenue increase at this final stage. You’ve done all the hard work and can now build on your success. At this final stage, you’ll want to focus on empowering your customers to trust you and become your customer.

Data analysis

  • What:
    • This stage is all about data-driven analysis and insights. You’ll have data coming from various sources. You want to focus on using that data to empower your consumers, buyers, brand ambassadors, sales team, and marketing teams at the empowerment stage. You’ll want to use data to determine the best keywords to focus on, campaigns that are resonating, brand ambassadors gaining traction, and more.
  • How:
    • GSC: Find pages or keywords trending up or down and optimize with additional content, keywords, inbound links, and visual assets.
    • BuzzSumo: What pages/articles are getting lots of social shares? Create more relevant/similar ones, or do outreach on those
    • Backlinks: What pages are getting lots of natural backlinks? What about your competitors? Look at these and surface those for increased outreach. Use Semrush backlink analytics to get this data.
    • Conversions: Which pages are converting best? What elements do those pages have that you can replicate? Use Google Analytics to determine this.

Conversion rate optimization (CRO):

  • What: 
    • Conversion rate optimization is critical at this stage. You want to start getting into the weeds of how users are interacting with your content, landing pages, and checkout process.  Run continuous experiments so you can maximize all of your existing traffic and improve your bottom line.
  • How: 
    • Vwo
    • Optimizely
    • Figpii
    • Hotjar
    • Heap.io

You can never rest on your laurels when it comes to your SEO strategy. It’s important to continuously build content, outreach and monitor the performance of your website. Google is constantly changing its algorithms, so it’s important for you to keep monitoring trends and to modify your website accordingly.

Here are some of the biggest shifts:

  • Voice and question-based queries. Smart devices, such as watches glasses and wearables advance, interactions with search engines may increasingly take place via voice. You should always be using questions as keywords and optimizing for voice search. Answers would come from the Featured Snippets and Knowledge Panels, so it’s increasingly important to get your pages ranking in these Google features.
  • Quality over quantity, based on crawl prioritization. Crawl priority will become increasingly relevant and important as more content is consistently created and indexed.  You may choose to produce fewer pieces of content but make sure those pieces provide the best, most comprehensive user experience. Promote your articles to build links as often as you publish content so that your link growth velocity is congruent with your content publishing ratio.
  • User engagement signals, especially SPEED. Google introduced Web Core Vitals to break down the elements of site load speed, from “how quickly a page loads” to “how quickly do users see the first thing on the page”? How quickly is the page interactive? How quickly is the page fully functional?
  • Indexing and crawl prioritization: The number of pages indexed grows exponentially, and Google is moving away from indexing everything to indexing quality content. They are prioritizing crawls to pages that are trusted and authoritative.
  • Link building: Following their overall shift towards authority, receiving mentions from media and trusted sources will become increasingly important. If your friends all say you’re the best chef, everyone knows this can be biased. However, if people that don’t know you say you’re the best chef, this has more weight and value. Focus primarily on gaining authoritative links that your competitors don’t already have. 

Deep dive

This article has given you an outline of the elements required to establish a successful SEO campaign. However, the devil is in the details.

The articles to follow in this series will go through each of the elements mentioned above, with in-depth information and processes to accomplish each of these stages.


Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


New on Search Engine Land

About The Author

Marcela De Vivo is an industry veteran with more than 20 years of digital marketing experience, Marcela travels the world speaking about SEO, data-driven marketing strategies, and workflow automation and optimization. Marcela owns a digital marketing agency called ContentKarma based in California.

Kern, Bakersfield win federal grants supporting energy technology | News

A pair of federal grants declared Tuesday will deliver specialized know-how to enable Kern County’s energy sector and other elements of the community confront some of the most significant issues of the 21st century although also making area employment.

Kern and Bakersfield were among only 22 communities nationwide to get pledges of specialized guidance support, regarded as Communities Area Power Motion Method grants, from the U.S. Office of Power.

The county function will target on carbon seize and sequestration — a nascent technological innovation created to assist tackle climate change — although the city-led exertion offers with price tag-economical use of strength and microgrids that allow facilities to operate even when electric power from utilities has to be shut off.

Equally grants are predicted to entail broad coalitions such as govt, nonprofits and the non-public sector, and as these were welcomed Tuesday by leaders of numerous area organizations.

The bulletins were observed as big measures for area workforce enhancement as very well as a gain for the county’s B3K Prosperity economic collaboration that has worked to approach for new task creation as oil and ag wrestle with altering times.

Chancellor Sonya Christian of the Kern Neighborhood Higher education District, which will perform a position in both grants, stated area campuses will get the job done with sector to deepen their vitality curricula even though recruiting underrepresented workers.

She talked about two precise proposals that could occur of the grants: just one would seize and retail outlet carbon dioxide from a boiler the other would establish a microgrid for training science and engineering college students.

No funds will movement domestically from both grant. Instead, federal companies these as the Nationwide Renewable Energy Laboratory will lend their expertise in consultations with local events.

One explanation for Kern’s achievements was the county’s continuing dependence on typical electricity for community work opportunities and tax revenue. Yet another variable, in the circumstance of the carbon administration grant, is the local presence of depleted oil reservoirs discovered as excellent for storing carbon dioxide and possibly handy for reaching California’s aim of carbon neutrality statewide by 2045.

County officials claimed that project will lead to establishment of an industrial park someplace in western Kern making 10,000 development work opportunities and 4,000 long term work.

Lead planner Lorelei Oviatt reported the coalition powering the effort and hard work will search for a house operator keen to host the job, which she believed will eventually appeal to as considerably as $100 billion in expense.

The facility would receive carbon by pipeline or rail and, utilizing power from a proposed solar array measuring as big as 30,000 acres, produce hydrogen strength and so-referred to as green concrete. Carbon would also be injected deep underground as a way of little by little ridding the atmosphere of greenhouse gases.

“We will be the only spot in California that we would do this variety of undertaking,” Oviatt instructed reporters at a early morning information conference.

Comparable jobs have been proposed domestically by oil producers noticed as owning the technical knowledge, infrastructure and investment capability needed for huge-scale industrial perform.

Income for the county-led undertaking has not been discovered, and people today associated say it could arrive from a assortment of resources, which includes govt grants and personal expenditure.

“This to start with step will present the overview we need for location the table for personal sector investment in new and impressive carbon administration systems,” county Board of Supervisors Chairman Zack Scrivner explained at the convention.

The town-led grant is aimed at lowering fees for very poor homes as effectively as decarbonizing community agriculture. Bakersfield officers will function with the Kern Clean up Towns Coalition, a group that includes Neighborhood Action Partnership of Kern, the Dolores Huerta Basis and the Kern County Farm Bureau, as perfectly as labor unions, chambers of commerce and the towns of Arvin, Shafter and Wasco.

In addition to operate on microgrids, the grant is expected to minimize strength costs by way of increased use of zero-emission transportation, reduced-price battery electricity storage and neighborhood solar arrays that provide power for electric motor vehicles.

“Transitioning to an environmentally sustainable foreseeable future is a need to, but it must be performed in a way that ensures that very low-income and rural citizens are not adversely impacted,” Govt Director Camila Chavez of the Dolores Huerta Basis stated in a news launch. “This partnership, which brings together market, authorities, instruction and people, will make certain that the most deprived neighborhood users have a voice in the potential of our neighborhood.”

Virginia Tech had ‘no doubt’ it would win the ACC Tournament title — now it’s Duke facing big questions

NEW YORK — They made a little noise, ate some New York-style pizza, sipped a few Heinekens and brought up the Duke film on a projector screen in their hotel conference room. Mike Young took off his shoes and plopped him on the chair beside him. He went to work. 

“Shut the door and let’s lock in, boys,” Young told his staff.

The Virginia Tech coach and his guys kept going until about 4:30 a.m. on Saturday morning. They got three hours of sleep, then got up and met again. 

And one more time after that. They were looking for the alleyways, nooks and crannies of Duke’s defense. Where could an elite player like Duke center Mark Williams be taken advantage of? Young’s staff saw a way. They also found evidence in the Miami tape of how the Hurricanes did a good job of “tagging” Wendell Moore Jr. There were clearly chances to get Duke turned in switches. 

It was a lot to take in. But this game might mean everything.

“There’s a stream of consciousness,” Young told CBS Sports in the hallways of the Barclays Center, shortly before midnight on Saturday. “There’s just stuff flying everywhere. Some of it really bad. But you’re just trying to come down. We were back in there this morning at 8:30 and you’re narrowing it down. We had three film sessions with our team, 15 minutes, 20 minutes each. I don’t beat them up.”

Was Virginia Tech’s NCAA Tournament fate hanging in the balance of Saturday night’s ACC championship game? We’ll never know. The Hokies ended all speculation with a spectacle of a win over Duke, running away with an 82-67 victory, giving the program its first ACC Tournament championship in its history and its first conference tournament championship in more than 40 years. 

The team knew about 12 hours before the country saw what Virginia Tech was capable of Saturday night. The tape told the story. The prep was true. Duke was there for the taking. Senior Storm Murphy admitted it.

“I think it even it started on the way here to Brooklyn and even this morning,” he said. “I think a lot of the guys just had no doubt that we (weren’t) going to lose, and we completely realized we already had the game won. We just had to do our job.”

Brackets are here! Get back in your pools and join our Men’s and Women’s Challenges for the chance to win a new truck and a college basketball dream trip!

A confident-yet-devastating quote. Virginia Tech put in the work, saw the weaknesses and envisioned the win for hours. When the ball was tipped, there were no surprises. 

Four days ago, this was a 19-12 team far off the bubble. It needed a buzzer-beating win Wednesday in the second round of the ACC Tournament vs. Clemson to survive in overtime and keep its chances afloat for the Big Dance. Young called that win “lucky as hell.” With Young and the Hokies, it’s hard to see how luck is much of a factor anymore. This team rated well in predictive metrics all season long, yet it lacked a signature win. At the last possible spot in the schedule, it earned such a victory for the clincher. One of the more unlikely and impressive ACC championship runs in recent memory. As a No. 7, Virginia Tech became just the second team in ACC Tournament history to go for four wins in four days. Hunter Cattoor scored a career-high 31 points and tipped Duke over as a throng of Virginia Tech fans were beside themselves at what was transpiring in front of them. 

“He had a Klay Thompson night,” Duke coach Mike Krzyzewski said.

What turnaround. These Hokies were once 2-7 in the ACC ledger. January was ending and things are grim. 

“It was a dark place, we didn’t want to be there, we didn’t expect to be there,” Murphy said about the midseason swoon. 

Virginia Tech has lost twice since then. It’s won 13 times. It’s going to a fifth consecutive NCAA Tournament because Young never let his team feel like they weren’t good enough. 

“There’s an inherent pressure,” Young told CBS Sports. “I don’t respond very well to people ripping my ass. I want to encourage them. I’ve got really good guys.”

Nobody’s ripping Mike Krzyzewsi’s ass, but a loss like this will put Duke’s forthcoming NCAA Tournament appearance in a different light. Winning your conference tournament is not a prerequisite to winning a national championship; many teams don’t win the former before doing the latter. But it’s clear that Duke is not at its peak. 

“We couldn’t stop them,” Krzyzewski said. 

As Coach K said Saturday night, this team by most measures has had a successful run to this point. It’s 28-6, ACC champions of the regular season and, on Sunday, will be awarded with a quality seed. It was looking like a No. 2 before Virginia Tech put it in a blender. Now the Blue Devils could be a No. 3, a fate Krzyzewski hinted at. 

Quite obviously, it’s the defense that’s the problem. Yes, Young is a fantastic coach, one who commands respect around the country for his style and acumen. Virginia Tech might’ve been a bad matchup for Duke, true.

“They’ve been like a well-oiled machine,” Krzyzewski said. “They’re a team that you need two or three days of preparation for to put in your defensive game plan, and it still might not work. I think they’re the team they thought they were going to be at the beginning of the year.”

But it’s not like the Hokies caught the Devils on a bad day. Duke has been slipping more as of late on the defensive end. K said it after the UNC loss to close the season, and the players know it all too well, too.

“I think our communication has been a little off,” Wendell Moore Jr. said. “I definitely feel like the effort is there from all of our guys. I feel like we’re a little late on talks, a little late on the switches. So again that’s all little things we can clean up.”

Its talent (this Devils team could have five NBA players on the roster) is wasted if it can’t be used at both ends. Duke ranks 44th in defensive efficiency at KenPom.com. The great Duke teams of the ’80s, ’90s, 2000s and ’10s were almost extensively ferocious, fearless and connected on defense. Facing them was hell. Those teams were an avatar for Krzyzewski’s vehemence. 

Can this team raise its ceiling? Duke’s had 34 games to show its will and want. To this point, it’s proven incapable of being elite, and now, it’s merely occasionally good at that end of the floor. Krzyzewski’s done this for nearly five decades. He knows that flipping a switch on defense in the middle of March is nearly impossible. Flexing out of bad habits is hard to do. But he said it’s doable. The team has barely held true practices since the UNC loss. For a young team, that matters. 

Krzyzewski said he was “very confident” Duke can turn its defensive reputation around “because we’ll be able to practice.”  

But as he admitted multiple times Saturday, this is a young team that revolves around three freshmen, two of them still 18, and that brings limitations. 

“An older team handles tired better,” he said. 

There’s a lot still to learn but not a lot of time to get there. How much more can this team grow, now that there are no more losses without consequences?

“We’re 0-0,” Krzyzewski said. “I think we’ll be a pretty good seed, and we’ve got to move on and learn from it. But playing this game helps us because this is the caliber of team and execution that you’re going to have to beat in order to advance.”

This title game was a collision of two teams coming from different angles. They ricocheted off each other, and now who’s to say which one — or both, or neither — will still be playing by the end of next weekend.

Young was perplexed over the idea that Virginia Tech could make it all the way to the ACC title game and still maybe not get in. But that’s off the table.

“The heck with that stuff,” he said. “Our name will be called tomorrow and we’ll be excited wherever we go.”

Young, Murphy, Cattoor and Keve Aluma sat on the dais together, drenched in celebration. They’re Hokies now, but they were all once Wofford Terriers in another time. That’s where Young used to coach, Aluma and Murphy used to play, and where Cattoor committed to in high school.

On Saturday night, they became ACC champions. They beat Duke, becoming either the last or the second-to-last team that will give Krzyzewski a loss. Virginia Tech will have its named called Sunday and enter the NCAA Tournament feeling as confident and free as any club in that 68-team bracket. 

Duke will walk in with a target on its back, the biggest draw of this tournament despite not being the best seed, not even likely to land in the top six or seven in the selection committee’s overall order. Krzyzewski is arguably the greatest coach in college basketball history, and with only a few weeks left in his career, he now needs one of the best coaching maneuvers of his life in order to get this season to end the way he and his players hope it will. 

Cape Fox Communications Team Starts the Year with a Win! | Your Money

Manassas, VA, March 01, 2022 (Globe NEWSWIRE) — The Cape Fox Corporation (CFC) Communications Staff has stood out at the time once again and began 2022 with a acquire. CFC Communications were notified in January that they have been recipients of two AVA Electronic Awards. CFC Communications won a Platinum Award, the optimum honor, for the Faces of Ketchikan web site layout, www.facesofketchikan.com. This is the next award presented for internet site design and style for Faces of Ketchikan. CFC Communications won a Gold Award for its digital social and media campaign for the Cape Fox Lodge and Baranof Fishing advertising partnership. AVA Digital Awards honors excellence with electronic creative imagination, and CFC is proud to be included as a winner for this yr.

Faces of Ketchikan was formatted and made by Robin Ferris, CFSS Website Designer/Developer Direct. The digital social and media marketing campaign for Cape Fox Lodge and Baranof Fishing that gained a Gold Award included a web-site page formatted and built by Robin Ferris, a electronic video clip advertisement established by Jacob Mosholder, Sr. Multimedia Producer with content material for the web site, video clip, social media, and press release delivered by Heather Kaiser, PR and Communications Supervisor.

The AVA Electronic Awards is an intercontinental competitors that recognizes creativity to pros and businesses who have stood out for arranging, principle, way, design, and manufacturing of electronic interaction. They evaluate imaginative get the job done for electronic campaigns, audio and video clip manufacturing, web-site improvement, social media engagement, and mobile marketing. The AVA Awards 1st started in 1994 celebrating audio-visible arts and have developed more than the a long time to extend into electronic media and the net as the trade of data and branding altered. AVA Electronic Awards is administered and judged by the Association of Advertising and Interaction Professionals (AMCP), one of the oldest, biggest, and most highly regarded evaluators of artistic operate in the advertising and marketing and communication marketplace.

Each and every year, the AVA Digital Awards get in excess of 2,500 entries around the globe. Judges are market experts who glimpse for companies and folks whose expertise exceeds a high regular of excellence and whose get the job done serves as a benchmark for the business. In the past, about 16 per cent of entries gained Platinum, the top rated award, and all over 19 {4224f0a76978c4d6828175c7edfc499fc862aa95a2f708cd5006c57745b2aaca} the Gold Award. Around 10 p.c ended up Honorable Point out winners. Cape Fox Communications is proud of the perform submitted and to be amid the Gold and Platinum winners who have revealed excellence in web-site design and creativeness. Terrific occupation, Team!

For added info, e-mail Heather Kaiser at hkaiser@capefoxss.com or contact (703) 749-3045.

                                                 

About Cape Fox Corporation                                                                                           

Cape Fox Corporation (CFC) was shaped as section of the Alaska Indigenous Statements Settlement Act (ANCSA) of 1971. Cape Fox Corporation is the Alaska Indigenous Company for the village of Saxman.

Now, Cape Fox Corporation is comprised of a family members of firms divided between two unique groups: The Federal Contracting Team and The Professional (Tourism) Group. Collectively, CFC and its subsidiaries focus in tourism, information and facts know-how and cybersecurity skilled solutions wellness care companies marketing and advertising instruction expert services, and logistical services.

Take a look at Cape Fox Company to learn additional.

Heather Kaiser Cape Fox Corporation 703.686.2340 hkaiser@capefoxss.com

Copyright 2022 GlobeNewswire, Inc.

How To Simplify Boring Tasks & Win Customers Over

This post was sponsored by WebCEO. The opinions expressed in this article are the sponsor’s own.

SEO always involves a tremendous amount of work, no matter what kind of website you are dealing with.

At any given time, you and your agency are:

  • Creating high-quality content.
  • Building authoritative links.
  • Providing a good user experience.
  • Fixing technical issues.
  • Creating show-stopping reports.
  • Generating leads for future clients.
  • Balancing hundreds of websites, and more.

What if it were easier?

What if you could focus on what you do best?

What if time-consuming, repetitive, simple but impactful tasks could be automated?

The right SEO automation tool can reduce tedious, checkbox workloads and allow for a stronger implementation of strategy by you or your team.

When you are operating at a high level, don’t let those tasks slow you down. Automation of SEO is a vital necessity for agencies and freelancers!

What SEO Tasks Can I Safely Automate?

When you are implementing SEO on a website, your typical, time-consuming, repetitive tasks include:

  • Monitoring site rankings in Google (and other search engines).
  • Finding and fixing technical issues in a timely manner.
  • Ensuring the content is optimized with the best keywords.
  • Analyzing and strengthening internal link structures.
  • Keeping track of backlinks, especially the toxic ones.

A major portion of this work can and should be automated using tools — you just need to find the right ones.

Freeing up these tasks helps your team focus on project pieces that truly move the needle.

How To Find The Right SEO Automation Tools

Finding the right SEO automation tools can be your agency’s ticket to higher revenue, happier clients, and lower overhead.

As you begin exploring the automation space, you’ll quickly learn that there are many options on the market.

Knowing what to look for can help you make the best decision for your team and clients.

The right SEO automation tools can:

  • Make your SEO team’s workflow more organized and efficient.
  • Let you automate as much of your SEO as possible.
  • Automatically present you as “crème de la crème” experts to your prospective clients.
  • Generate SEO leads, even while you are asleep.

That last point is no fantasy from Aladdin’s cave of wonders; it can easily be your reality.

As you begin to search for and build your tool stack, it’s important to keep it simple.

How To Avoid Automation Tool Bloat

The number of tasks you and your SEO team can automate is amazing.

You’ll be able to increase production while expanding and trialing new, creative strategies.

However, with such a wide variety of automatable tasks, you may find yourself using a large number of different tools, which can become overwhelming and expensive.

Instead, try to entrust the majority of your automated tasks to a single platform.

In today’s world, robust, single-platform tools are easier to come by and even easier to configure!

Learn how to configure a single-platform tool, like WebCEO, to automate SEO management and reporting.

How To Configure A Single-Platform SEO Automation Tool For Improved Capacity

Setting up your business or agency for automated SEO success is as easy as configuring one tool — WebCEO.

In just a few steps, you can configure each automatable task, plus 23 additional SEO software tools, and begin elevating your agency and its reputation.

Step 1: Set Up Automatic Diagnostic Scans & Alerts

Easily offload daily website scans and analysis by using automation.

By automating these tasks, you’ll get up-to-date actionable insights and help with structuring your team’s day.

If you run websites that rarely have emergencies or drastic changes, your team can save a lot of time by removing the daily data analysis step and only getting alerts when something needs to be updated, fixed, or repaired.

In WebCEO, simply:

  1. Create a project for the website you are working on and choose what you want to scan.
  2. Decide how often you want to scan the site.
  3. Let the tools perform data pulls automatically.
  4. Customize your preferred scan schedule.
SEO Automation: How To Simplify Boring Tasks & Win Customers OverScreenshot from WebCEO, January 2022

The best part about this automation is that you can do this for multiple sites at the same time.

WebCEO’s customizable dashboard allows you to see all your sites’ overall performance along with positive and negative trends on a single screen.

SEO Automation: How To Simplify Boring Tasks & Win Customers OverScreenshot from WebCEO.com, January 2022

You will receive automatic alerts to your email when something goes wrong on your site.

SEO Automation: How To Simplify Boring Tasks & Win Customers OverScreenshot from WebCEO.com, January 2022

This is the most effective way to respond to SEO issues on time.

On-time response to SEO issues is the best way to keep your clients happy.

Without lifting a finger, you keep your clients up to date on daily wins and keep your team up to date on daily required changes.

Where Does WebCEO Get Its Data For Automatic Alerts?

WebCEO has integrations with big-name tools such as Google, Alexa, Majestic, and more, making it easy to incorporate into your existing framework.

These trusted integrations help provide you with more SEO data and save you time.

You no longer have to spend valuable hours hopping from one tool to another, collecting the data bit by bit.

Everything you need to start your team’s day is emailed to you from one single tool.

Streamlining SEO has never been easier.

Step 2: Streamline Your SEO Workflow & Project Management

Whether you are a freelancer or agency specialist, onboarding a client and their workload starts with the same process: discovering what resources you have available.

With an AI-driven project manager, you can automatically discover, delegate, and track new project and AI-discovered tasks:

  1. Select relevant, pre-made project plans to get your team started on a new client.
  2. Create custom tasks for the AI-driven project manager to delegate.
  3. Add your teammates to your project, assign the tasks to each of them, and set deadlines.
  4. Automatically get updates and auto-generated tasks for newly discovered errors and issues.

For example, here’s what you may find in our platform:

SEO Automation: How To Simplify Boring Tasks & Win Customers OverScreenshot from WebCEO, January 2022

The really handy part about this task manager is its library of premade tasks. This library removes the need to create manual tasks, making it much faster to get your team started on a new client.

You can use the same task manager to track even the tasks that are tangentially related to SEO – such as graphic design.

WebCEO also comes with a built-in translation tool to localize the entire platform and its SEO reports.

Now, you can easily assemble a team from all over the world — no language barrier will impede your work.

Step 3: Automatically Create Branded, Centralized & Complete SEO Reports

As your team successfully completes their designated tasks, the time will come when you need to share the fruits of your work with clients.

SEO reports look the best when they contain all the information at once.

Splitting the data into multiple reports because you may be using multiple tools is a terrible idea — it often confuses clients.

Automatically generated reports from a single, universal SEO platform make it possible to always look great in front of clients.

Configuration is easy with a tool like WebCEO:

  1. Brand the reports with your company’s name and logo.
  2. For a stronger positive effect on your clients, add the date of scanning and your contact information.
  3. Set WebCEO to automatically collect SEO data, compile the data into reports, and email the reports to your clients.
SEO Automation: How To Simplify Boring Tasks & Win Customers OverScreenshot from WebCEO, January 2022

 

SEO Automation: How To Simplify Boring Tasks & Win Customers OverScreenshot from WebCEO, January 2022

Step 4: Set Up Automatic SEO Lead Generation

Now that your workflow is solid and time-saving tasks have been automated, you have the bandwidth to take on more clients — let your universal SEO tool automatically source and generate leads for you.

Sounds like a dream come true, doesn’t it?

You can automatically generate qualified SEO leads and send quick audits without spending extra bandwidth by:

  1. Creating a clickable widget for your website.
  2. Configuring its appearance and settings (such as SEO report contents).
  3. Inserting the generated HTML code into your site.
  4. Automatically enticing prospective customers who can’t resist a “Free SEO Report,” from which they automatically receive a branded, professional audit from your agency.

You, on the other hand, don’t have to lift a finger to complete audits or reports.

Automated SEO tools have the power to make your agency look incredible with less work.

SEO Automation: How To Simplify Boring Tasks & Win Customers Over

Screenshot from WebCEO.com, January 2022

While you are at it, don’t forget to use cold leads.

Send your ex-customers SEO reports and describe how you can make their websites more successful.

This automated, professional-looking, branded report highlights real site issues, which will pack a stronger punch than any promises written on your agency’s site.

Bonus Step: Brand The Tool As Your Own & Increase Your Reputation

Keep your clients and your staff believing in your brand by white-labeling your automated SEO management solution.

Don’t let staff or clients take your winning solution and your business with them.

Using WebCEO’s white label domain, you can disguise its SEO tools as if they were your own, original brand:

  1. Create your own domain or subdomain for using your automated tool.
  2. Once you’ve set it up, manage your SEO team: add members, give them rights and privileges, and assign tasks.
SEO Automation: How To Simplify Boring Tasks & Win Customers OverScreenshot from WebCEO.com, January 2022

Appearances matter. A white label domain will make you look like a pro in front of your clients and your employees. Be your own thing and be great.

Ready To Automate Your SEO?

New technologies are ushering in a completely different era of SEO. Online search is changing to be more powerful; faster-paced website optimization is becoming the norm — make sure your agency is up to speed.

Whether you are an agency, or a freelancer, or just want your own site to rank higher, get your automated SEO tools and be always on schedule.


Image Credits

Featured Image: Image by WebCEO. Used with permission.