Category: Website Design

4 spearheading reasons why a quality website is beneficial for your busi

In this ever-evolving day and age, it is no secret that having a quality website design is a fundamental aspect for business and branding success. After all, when website development is done right, it can easily become your secret weapon to deeply connect with your target audience and achieve new levels of sustainable scalability. But with nearly 2B websites worldwide and fierce online competition, it stands to reason why the demand for vetted website designers like National Website Designs has skyrocketed. 

Did You Know?

According to Cannon Movement’s statistical data, 48{4224f0a76978c4d6828175c7edfc499fc862aa95a2f708cd5006c57745b2aaca} of people say that a business’s website design is the leading factor for determining a brand’s credibility, and 38{4224f0a76978c4d6828175c7edfc499fc862aa95a2f708cd5006c57745b2aaca} of them said they would stop engaging with a brand if their website was unattractive.

In a nutshell, having an authentic website design coupled with secured website management is not just a luxury anymore in the business world, but a necessity. Because let’s face it; how you present your business online can heavily dictate your business’s future opportunities, networking expansions, and ultimately, its survival. And if you don’t have a website yet at all, then you are only stunting your growth rather than helping it. Now, if you are on the fence about whether or not a killer UX website is worth the investment, then stick around for a bit. Because below, you’ll discover that websites are not just some coding slathered together but rather the bloodline for 21st-century business prosperity. 

1. Offers Excellent First Impressions

First and foremost, never forget that humans are visual creatures by nature. This means having a professional, sharp, and clean website design can effectively set your brand up to generate amazing first impressions for potential customers. In short, having a website is one thing, but having one with pristine visuals added during website development unlocks a whole new level of potential. When done mindfully, you can obtain a website that resonates with your brand image and helps others see that you are legit, put together, and worth invested time and money into. 

Furthermore, a quality website is where you can engage with others using your brand image and offer insightful information that helps you connect with your audiences more personally. Keep in mind that a good website design is not just about how it looks; how it functions is just as important to gain those good first impressions and cultivate long-term customer relationships.

2. Improves the Bottom Line Through Improved Search Rankings

Tying into point #1, having a website, especially a good one that fostered lasting first impressions, can become the catalyst for improved bottom-line growth due to higher organic searches. Why? Because when you have a high-performing and SEO-rich website, it enables you to become more recognizable on SERPs. For example, the Google algorithm is a massively complex system that scans for credible websites using various ranking signals. Some of those include how fast, user-friendly, and quality-driven it is. In general, the better your website development, the better your chances are at ranking higher in SEO search results – thus allowing you to gain tons more exposure when people search for your particular industry online. 

3. Round the Clock Brand Marketing 

“Websites promote you 24/7. No employee will do that.” – Paul Cookson.

If you are not a fan of manual marketing, then have some peace of mind that a website can help with this. By having a website for your business, you can gain 24/7 marketing capabilities regardless of what your standard store hours might be. When going with a quality website designer, they will spend time maximizing the aesthetics of your website and functionality, both of which will allow your customers to access your business easily any time they desire. What this means for you is that you are boosting your brand image, gaining impressions, and locking in sales even if you are sleeping. The best part is that those online browsers can potentially transform into brand advocates as well and help advance your business even more through word-of-mouth marketing. If that is your goal, it starts by making that first push by opting for a website to create the perfect domino effect. 

4. Helps Strengthen Customer Service 

There are numerous other website development advantages that all make it a spearheading investment. However, the last notable one towards the top of that list is none other than strengthening your customer service relations. Having and using a well-oiled website can significantly reduce bounce-back rates, pioneer conversations, and become the golden gateway to connect with your audience more. In addition, leveraging a website alongside social media accounts can monumentally help you interact, address customer concerns in real-time, and answer pressing questions where answers can be posted for everyone to refer to from there on out. 

Not to mention that an immersive website will inadvertently humanize yourself, allowing your audience to look behind the brand itself and get a better feel of who you are what values you hold. What do you get as a result? With the extra customer service focus through a strong website design will bolster your brand rapport, amplify your customer service satisfaction rates, and earn more five-star ratings to help solidify a growth-driven future. 

-Bonus Point-

Want to know a secret? You don’t always have to be the one interacting with your customers! For the more common questions, you can set up a Chatbot to support on your behalf while you address more complex customer service matters. Yes, this is automated technology, but it is exceptionally easy to tailor to your brand voice and can reduce wait time by helping more people faster. 

Summary – Position Yourself For Success

Times have certainly changed since those chiseling slates days. Today, the internet has taken over and websites have become the lifeline every business needs to integrate into their marketing plans if they haven’t already. Now, since a whole lot is riding on this leg of your business thriving, don’t hesitate to reach out to National Website Designs. Developed on a foundation of transparency and trust, these experts happen to know a thing or two about executing empowering UX sites that attract and connect to the right target audience, all while saving you valuable time, money, and energy along the way. 

In summary, never underestimate the power that an engaging, attractive, and responsive website has on your entire business’s image and reputation. Overall, having an optimal website design and bulletproof website management is a powerhouse way to excel your brand on a local and international scale. With that being said, if you truly want a fighting chance to dominate your industry online and a website that positions you for success as your business evolves, then National Website Designs team is ready when you are to make that happen. 

Signs You Need to Revamp Your Website Design or Change Your Web Design Company Entirely

The World wide web is a gold mine of organization chances, and your web-site is a software that can support you tap these options.

Even so, if your site is not visually attractive and not delivering final results, then you are missing out on the massive alternatives on the web.

And, if you have enlisted the companies of a web design company and you are continue to not having the preferred outcomes, then it may possibly be time to find yet another world-wide-web design business completely.

But how do you know when it’s time to revamp your web page structure, and when your existing net structure firm is not executing its work?

Modest aspects in your world-wide-web design can make or split your web site, and could be the cause your website appears to be unprofessional and is not acquiring site visitors or changing prospects.

Listed here are some signals that indicate you have to have to uncover a superior web-site style corporation Washington DC, London United kingdom, or wherever else you may well be positioned:

 

1. Your Internet site is Not Creating Enough Targeted traffic

 

Individuals today check out out enterprise websites right before actually checking out the physical enterprise premises or searching on the web. If your enterprise web-site is not professionally made, it will not enchantment to people today or generate more than enough visitors, and there can be numerous signals for that:

  • The web page has readability troubles, these types of as unreadable font or poorly contrasted qualifications with text.
  • The internet site has poor navigation, broken links, and un-clickable buttons.
  • The enterprise has also quite a few distracting factors cluttering the site, like animations.
  • The website employs also many inventory visuals that don’t encourage have confidence in or uniqueness.
  • The internet site has not utilized suitable search phrases utilized by your target audience etc.

Compact details can make your internet site appear unprofessional and could be the cause it is not desirable plenty of world wide web traffic.

The internet site may also not be making use of the suitable Web optimization methods, which indicates your organization is not reaching sufficient viewers owing to bad Search engine marketing methods.

What ever the cause you are not generating plenty of targeted traffic, it could be owing to inadequate world-wide-web style and design, and you might require to alter your web page style and design company and partner with a far better one particular that will assistance you get the success you want.

 

2. You Internet site is Not Converting Potential customers

 

If your site is getting some descent website traffic but it is not getting much conversions, it could be time for a web page redesign.

And if regardless of working with a website style and design agency you are even now not generating approximately plenty of leads and the agency is not serving to you increase conversions, you may possibly need to have to significantly take into account modifying the website style and design corporation that you are utilizing.

Site design and style performs a crucial position in conversions and your world-wide-web style and design company desires to be up to the endeavor. Feel of your site as a retailer in a mall the place folks seem at the retail outlet but are not excited to stage within.

There can be numerous causes for your web design and style not providing success:

  • People just can’t come across what they are on the lookout for
  • The features are not enticing
  • There is no chat help available
  • The get in touch with-to-motion are weak or non-existence, and additional.

These signals of a lousy world-wide-web design and style will result in a superior bounce level and poor conversions. If you see the world wide web structure you have is not providing effects, it’s time to revamp the design or transform your world wide web layout firm entirely.

 

3. Your Site is Sluggish-Loading and Not Optimized for all Equipment

 

Web page loading pace performs a vital role in person knowledge. In accordance to Google advised criteria, the website web page load time should really be three seconds or fewer and optimized for all devices, which includes cellular and wide desktops.

responsive_web_design_for_desktop_notebook_tablet_and_mobile_phone.png

If your web-site is gradual loading and not cell optimized, most guests will abandon the web page and pay a visit to the following website on their radar that could be your competitors.

Your inadequately optimized web page will also not be rated hugely by Google in lookup engine final results webpages (SERPs), meaning you are going to skip out on a large amount of organic traffic from look for engines.

There are several factors that can lead to sluggish-loading internet pages, like monumental impression files, also lots of widgets, and out-of-date plugins. If your web page is slow loading, you have to have to glimpse for a net style firm that can deal with these issues.

These are just some of the symptoms to look out for that show if your world wide web structure is performing and if you are working with the appropriate internet structure company.

Although all the elements stated higher than are element of what will make a web page visually appealing and nicely designed, visible charm is relative. Pick out a web site style that fits your company.

What’s significant in world wide web structure is to hold everything basic, intuitive, and steady, which include the web page colors, picture models, graphic sizes, fonts, button variations, heading dimensions, and backgrounds.

The perception you make on your internet site website visitors can both get them to continue being on your page, master about your organization, and convert to a customer or subscriber, or leave your webpage never to return yet again.

Jony Ive’s ‘LoveFrom’ Design Firm Launches Official Website

LoveFrom, the design and style agency co-established in 2019 by Apple’s former design chief Jony Ive and fellow designer Marc Newson, this week unveiled its official internet site, Alternative Medicine.

LoveFrom hero
The internet site reveals for the 1st time LoveFrom’s visual identity, which was built by Ive and other users of the “creative collective,” which includes English art director Peter Saville, and Chris Wilson and Antonio Cavedoni, both former users of Apple’s style and design staff.

In regular Ive fashion, the web site is extremely minimalist in character, containing no photographs, links, or get hold of particulars – just a quick textual content explained in an accompanying push release as “a concise and finely crafted definition of the LoveFrom collective and its perform.”

LoveFrom

LoveFrom is a innovative collective. We are designers, architects, musicians, filmmakers, writers, engineers, and artists. You may know us from our earlier do the job. We are obsessed with traditions of building and earning. Fanatically devoted to excellence. Insatiably curious. We collaborate with leaders and founders. We perform on assignments for pleasure. We build our personal strategies. Like & fury.

The wordmark and text are established in a new typeface termed LoveFrom Serif, which is inspired by John Baskerville’s letterforms and centered on reports of his initial punches and matrices. “Just about every character has been lovingly redrawn, refined and meticulously crafted over the earlier two years,” according to the start push release.

On arriving at the internet site, a textual content cursor blinks and the LoveFrom name appears to be typed out. The wordmark features a lively comma, which Saville describes as “initiating a dialogue and shared conversation.”

The web page start is the most public shift yet by the collective, which has saved a minimal profile and only been mentioned in inventive partnership bulletins by purchasers these kinds of as Airbnb and Ferrari.

Ive left Apple to start off LoveFrom in June 2019. At the time, the tech big mentioned it would remain 1 of Ive’s most important customers, but which Apple merchandise he has aided to layout because then, if any, is unfamiliar. Apple claimed Ive was concerned in the layout of the colorful 24-inch iMac introduced in April, but it is really not apparent if that do the job happened immediately after Ive remaining the corporation.

It continues to be unclear how lots of staff members operate for LoveFrom, but Ive recruited at the very least four of his former Apple colleagues to work with him at the business, including Wan Si, Chris Wilson, Patch Kessler, and Jeff Tiller.

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Responsive Web Design Principles

Nowadays, it’s common practice to build a website or app that adjusts its user interface depending upon the browser or the device. There are two approaches to achieve this goal. The first involves creating different versions of your website or app for different devices. But it’s inefficient and can lead to unpredictable errors.

In a search for a reliable, future-proof approach, the responsive — or adaptive — design was coined. It focuses on building a single version of your layout that adapts to different browsers or devices automatically.

In this article, we’ll learn about responsive web design and the fundamental principles that will help you make an awesome website.

Responsive Web Design Ingredients

Responsive web design is not as complicated as it sounds. It’s a set of practices that you can use when writing CSS, not a separate technology that you’ll have to learn from scratch. You might already be following several of these principles without realizing it. You can understand responsive web design by exploring its four ingredients: fluid layouts, responsive units, flexible images, and media queries.

Fluid Layouts

With a fluid layout, you can create web pages that adapt to the current viewport width and height. Common practice includes using the max-width property instead of giving a fixed width to an element. Also, using percentage ({4224f0a76978c4d6828175c7edfc499fc862aa95a2f708cd5006c57745b2aaca}), viewport height (vh), or viewport width (vw) helps improve adaptability that is not possible with pixels (px). So, next time you’re building a layout, make sure to introduce these small changes and start benefitting from responsive design techniques.

Responsive Units

As you move to more advanced CSS, you’ll often see the use of rem and em units for length instead of px units. This is because the rem unit makes it super easy to scale the entire layout. By default, 1rem equals 16px because it’s proportional to the <html> element’s font size, typically 16px. However, you can set 1rem equal to 10px (or any other value) for easier calculations, by adjusting the top-level font size.

Flexible Images

Images are a prime concern while designing even the most basic layout. You always have to take care to size them properly so that they fit the design. Also, by default, they don’t scale with changes in the viewport. So, you should use {4224f0a76978c4d6828175c7edfc499fc862aa95a2f708cd5006c57745b2aaca} for the dimensions of your images, along with the max-width property.

Media Queries

You can bring responsive sites to life by using media queries. Fluid grids are good to start with, but you’ll find that there are a few points where the layout starts to break down. Adding breakpoints for these viewport widths tunes the layout for different devices. Media queries help you to selectively apply CSS based on the results of media feature tests. You can explore new CSS features to make a responsive website in less time.

Responsive Web Design Principles

Responsive website for different screen size

Though responsive web design is a savior when it comes to multi-screen problems, you may not have a fixed physical constraint to refer to. Therefore, there are six basic responsive web design principles to get started with when designing a responsive layout.

Use Content-Based Breakpoints

One of the fundamental design principles states that your website design should support the content, not the other way around. Media content such as videos, photographs, and text content like long and short web copy should be optimally rendered on all screens. The key to responsive web design is to use content-based breakpoints rather than device-based ones.

Choose Web Fonts and System Fonts Wisely

Web fonts look stunning! You have numerous options to modify your design with cool-looking web fonts. But you should know that browsers will need to download each web font. More web fonts, more download time. In contrast, system fonts are lightning-fast. If the user does not have a named system font on their local device, it will fall back to the next font in the font-family stack. Therefore, make sure to consider load time and design demand when choosing fonts.

Optimize Bitmap Images and Vectors

Do you have different icons on your website, supporting the content? It’s often good practice to use a bitmap format if your icons have a lot of detail. On the other hand, vector formats are the way to go for icons that scale up and down nicely. Vectors are often tiny, but the downside is that some older browsers may not support them. Also, there are cases when vectors are heavier than bitmaps, such as when the image is very detailed. Therefore, always ensure that you are optimizing your bitmap images and vectors before they go online.

Conduct Tests for Responsive First Fold

The first fold of a website is the view that visitors see when it first loads, before any scrolling. It often includes a hero section with a responsive navigation bar, introductory copy and media, and a CTA. Responsiveness isn’t merely limited to mobile devices. You should consider tablets, gaming consoles, and other screens too. So, the key is to conduct frequent tests at least for the first fold view of the website. You can use Chrome DevTools (Lighthouse) to test the web page quality.

Don’t Hide Content on Smaller Screens

Many people used to assume that mobile users are always in a rush, looking for bite-sized information, while desktop users are more into long-form content. We now recognize that this isn’t true in today’s world. People are using mobile devices everywhere, looking for complete content and full access to all services. You should ensure that, instead of hiding content, you are managing the layout and breakpoints to present it as easily and effortlessly as possible.

Manage the Layout Using Nested Objects

Building a site layout and positioning elements correctly takes a decent amount of effort. You may also have experienced difficulty in managing a lot of elements that are dependent on each other. Therefore, you should consider wrapping related elements in a container or <section>. This helps to reduce the task of laying out several elements to one in which you’re laying out just a single element.

Responsive Design: Should You Go With Desktop First or Mobile First?

The desktop first approach means you’ll write CSS for large screens and then apply media queries to shrink the design for smaller screens. In contrast, the mobile first approach involves writing CSS for mobile devices, with smaller screens, and then applying media queries to expand the design for larger screens. The prime focus is to reduce the website and the apps to the absolute essentials.

If you are just starting out with responsive web development then you should go for the desktop-first approach as at the end of the day, you’ll have to stack the container one upon another on mobile devices. Although it is completely a personal decision, the mobile first approach helps you in structuring the HTML in a better way while the desktop-first approach will help you with layout and spacing techniques.


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About The Author

Naincy Mourya
(9 Articles Published)

Naincy specializes in building highly responsive websites and efficient content strategy along with web copies. She is a freelance tech writer who keeps a sharp eye on trending technologies.

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From Naincy Mourya

Above Bits Gains Praise for Being the Best Website Design Co…

(MENAFN- Zex PR Wire)

  • Higher than Bits – Net Advancement & Redesigns That Increase Organization

Charlotte, NC, 11 Oct 2021, ZEXPRWIRE , Over Bits is a Charlotte-centered website development organization that presents CMS remedies, customized web sites, admin units, and environment-course app advancement expert services. With their substantial working experience in the field, they are self-confident to acquire their clients’ small business to the future degree.   

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The internet has evolved greatly in excess of current several years, and this signifies that firms have had their expectations lifted even increased than prior to when it will come time to get an on the web existence these days to fulfill those larger benchmarks, there is no question about what kind of structure will be desired either: crisp internet development paired up properly by smart conversation so consumers can get specifically what they want promptly without ready all over forever or getting any challenges at all.

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HubSpot : 16 Web Design Trends to Watch in 2021

The landscape of web design is always evolving.

Something that looked modern and fresh yesterday can appear dated seemingly overnight, and trends once dismissed as irrevocably passé can unexpectedly cycle back in vogue.

Still, one thing remains constant: Websites are the most important marketing channel for many businesses, and the second most popular marketing channel among businesses according to HubSpot research.

Image Source

Given the importance of websites to most businesses and the fact that half of consumers think website design is crucial to a business’s brand, it’s worth the effort to make your own website that matches today’s trends.

However, this doesn’t mean you need to scrap your site’s vision to engage visitors. There’s plenty of room for stylistic choices across the spectrum. As HubSpot Senior Product Designer Dan Hartshorn notes, “I’ve noticed lately many SaaS offerings go either monochromatic or black&white in their UI, or go the opposite direction, and just COVER their UI in color, shadows, gradients, skeuomorphic, etc.”

To help you prepare for wherever the web design tide takes us, we’ve put together a list of 16 trends to keep a close eye on. Check them out below, and get inspired to tackle your web design projects this year with style.

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77 Brilliant Examples of Hompages, Blogs & Landing Pages


Website Design Trends to Watch

  1. Bold Typography
  2. Cinemagraphs
  3. Brutalism
  4. Saturated Gradients
  5. Vivid Layers of Color
  6. Text-Only
  7. Illustration
  8. Ultra-minimalism
  9. Mixing Horizontal and Vertical Text
  10. Geometric Shapes and Patterns
  11. Serif Fonts
  12. Overlapping Text and Images
  13. Broken Grids
  14. Organic Shapes
  15. Web Textures
  16. Hand-Drawn Fonts


1. Bold Typography

More and more companies are turning to big, bold typography to anchor their homepages. This style works best when the rest of the page is kept minimal and clean, like this example from Brooklyn-based agencyHuge.

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2. Cinemagraphs

Cinemagraphs – high-quality videos or GIFs that run on a smooth, continuous loop – have become a popular way to add movement and visual interest to otherwise static pages. Full-screen loops, like this example from French creative agency Social Brain, create immediate interest on an otherwise simple page.

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3. Brutalism

To stand out in a sea of tidy, organized websites, some designers are opting for more eclectic, convention-defying structures. While it can seem jarring at first, many popular brands are now incorporating these aggressively alternative design elements into their sites, such as Bloomberg.

Brutalismemerged as a reaction to the increasing standardization of web design and is often characterized by stark, asymmetrical, nonconformist visuals, and a distinct lack of hierarchy and order. In other words, it’s hard to describe butyou know it when you see it – like with the below example from Chrissie Abbott.

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4. Saturated Gradients

Gradients have been all over the web for the past few years, and it doesn’t seem like they’re going anywhere just yet. Copywriting agency Monograph Communications illustrates a perfect example of how to make this effect look fresh and modern, with its full-screen, gradient-washed homepage.

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5. Vivid Layers of Color

Staggered, stacked layers of color add depth and texture to a simple site layout, as seen in this stylish example from the snack food brand Pipcorn. A vibrant color palette like this one instantly distinguished itself from competing sites.

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6. Text-Only

Some websites are cutting out images and prominent navigation sections altogether, relying on a few choice lines of straightforward text to inform visitors about their company.

Danish agencyB14 uses their homepage real estate to simply describe their mission statement and provide links to samples of their work. It’s a modern, uncluttered approach to presenting information.

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7. Illustration

More companies are turning to illustrators and graphic artists to create bespoke illustrations for their websites. After years dominated by flat design and straightforward minimalism, adding illustrated touches to your site is a great way to inject a little personality, as seen in this charming example fromNewActon (designed by Australian digital agencyED).

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8. Ultra-minimalism

Taking classic minimalism to the extreme, some designers are defying conventions of what a website needs to look like, displaying just the absolute bare necessities. The site from designerMathieu Boulet is centered around a few choice links to their social profiles and information.

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9. Mixing Horizontal and Vertical Text

Freeing text from its usual horizontal alignment and placing it vertically on a page adds some refreshing dimension. Take this example from action sports video producers Prime Park Sessions, which combines horizontal and vertical text alignments on a minimal page.

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10. Geometric Shapes and Patterns

Whimsical patterns and shapes are popping up more frequently on websites, adding some flair in a landscape otherwise ruled by flat andmaterial design. Canadian design studioMSDS uses daring, patterned letters on their homepage.

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11. Serif Fonts

Due to screen resolution limitations and an overall lack of online font support, designers avoided serif fonts for years to keep websites legible and clean. With recent improvements, serif fonts are having a big moment in 2021 – and they’ve never looked more modern. As seen onThe Sill, a serif headline adds a dose of sophistication and style.

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12. Overlapping Text and Images

Text that slightly overlaps accompanying images has become a popular effect for blogs and portfolios. Freelance art director and front-end developerThibault Pailloux makes their overlapping text stand out with a colorful underline beneath each title.

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13. Broken Grids

While grids remain one of the most common and efficient ways of displaying text and images on websites, broken grids continue to make their way into mainstream sites and offer a change-up from the norm. Check out the website for HealHaus, for example. Its homepage features images and text blocks that overlap.

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14. Organic Shapes

Gone are the days of strict grid layouts and sharp edges – now it’s all about curved lines and soft, organic shapes. In the example below fromNeobi, the borderline-cartoonish background adds a generous hit of personality and vivid color to the uncomplicated design.

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15. Web Textures

Web textures are background images that visually resemble a three-dimensional surface. When done well, textures can immerse viewers in a website by engaging tactile senses, as demonstrated by Color Of Change – the background evokes a duct-tape-like texture.

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16. Hand-Drawn Fonts

Custom, hand-drawn fonts have started cropping up more and more in recent months, and for good reason. These unique typefaces add character and charm, and help designers create a distinct look and feel without a complete overhaul. On the KIKK 2017 Festival website, a hand-drawn font provides a whimsical anchor for the homepage.

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Design Trends You Can Use on Your Website

Of course, you don’t need to incorporate all of these trends to build an effective website – we doubt that’s even possible. However, even adding a couple as prominent components or subtler details can improve your site’s UX significantly, leading to higher engagement, more CTA clicks, and a better outcome for your online business.

Editor’s note: This post was originally published in January 2018 and has been updated for comprehensiveness.

Originally published Oct 6, 2021 7:00:00 AM, updated October 06 2021


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Disclaimer

HubSpot Inc. published this content on 06 October 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 06 October 2021 23:36:05 UTC.